Predict who will buy your benefits. Know why they buy them….AND why they don’t

Using state-of-the-art predictive analytics, we help the insurance industry gain valuable product and customer insights that target the right products to the right people, and deliver compelling personalized messages that resonate with customers and drive sales growth.

Harness the power of predictive analytics in three easy steps

discover

target

message

Discover: Turn data into knowledge.

Using your customer data, product enrollment and external market data, know who is buying your products and why. You will know 80% more about your customers than you know today.

Target: Messages that resonate and motivate.

Once you know the make up of your customer base and why they buy, craft compelling messages that can increase product participation rates. Using this approach, one large insurance carrier saw a 20% spike in premium generation.

Message: Make more customer connections for increased sales growth.

Increase impact of your messages using proven direct to employee digital delivery techniques. Increase targeted message impressions.

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